Increasing Usage of Social Networking Sites in Brazil: Facebook vs Orkut
Facebook finally overtook Google’s social networking service, Orkut, in Brazil (article here). In 2011, Facebook added nearly 24 million new users to reach 36 million monthly uniques, while Orkut grew from 33 million to 34 million. Although Orkut has not seen any drop-off in users, given the wide discrepancy of the two companies’ user growth [...]
The Continuing Importance of Texting in Emerging Markets
Here is a cool article showing that texting is becoming ubiquitous across both wealthy and developing countries: Global Texting Rampant, Generates Billions In U.S. Revs. Today in the United States, with the rise in the use of social media, texting has begun to feel like an antiquated feature of our mobile phones. It turns out, [...]